Many people ignored on page optimization, they only focus on off page optimization and this is stupid! What ever you do off page, on page optimization multiply the effect! It is recommended to do some proper on page optimization before you start your back links campaign.

How do you do on page optimization? The traditional way are:

1. Put your keyword on the title
2. Put your keyword on the first paragraph
3. Put your keyword in the middle paragraph
4. Put your keyword in the last paragraph
5. Bold your keyword
6. Put your keyword inside <h1> tag
7. Underline your keyword

While the above still works, but you might encounter some problems if you over done it:

1. Repeat the keyword too many times, try to keeep it between 3% ~ 5%.
2. Bold the keyword too many times
3. Underline the keyword too many times

If you rely solely on keyword to optimize your on page and off page campaign, you are missing the big picture. Google and other search engine has or going to implement LSI (Latent Semantic Indexing) to their search engine algorithm to filter spamy website and to provide more relevant web result!

Try to put the “~” character in front of any keywords, you will find all the theme keywords in Google! Let’s try “~golf”, you can see all the theme keywords in bold:

1. Golf
2. Sport
3. Country Club
4. Sports
5. Club
6. Golf & Country

Above listing is just the first page, you can look at the second page and so on…

Beside Google itself, I also like to use:

1. Google Sets
2. KWBrowse
3. Quintura
4. Thesaurus

Use all these tools to find out all the related theme and synonym keywords, use them in your web page or article, they will increase your chances to rank well in Google! I recommend you use a good on page optimization tool – Content Composer, you can find more information here: Ultimate Article Writer.

Theme keywords should be use in the anchor text of your offline campaign, it will make the page looks more natural, and you will get rank higher for the sets of theme keywords, to dominate Google, you still need more back links to your page!

Similar Posts:

• Ultimate Article Writer – Content Composer Review
• Article Marketing – How To Use Article Marketing To Drive Massive Laser Targeted Traffic?
• The Ultimate Strategy To Dominate Google for a Long Long Time – LSI and SEO SILO Structure !

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